The Maybelline one by one mascara comes in a really girly bright pink tube with simple green lettering on the side. The brush is quite big and the bristles seem to get coated quite evenly which is always a good start.
Mascara applies really well and doesn't scratch which some plastic mascaras can do and gives off a natural looking longer lashes. I wouldn't say much volume is added but you will notice probably a 40-50% increase in length from the before result.
At around £7 per tube it is probably average for the market but if you buy now you will benefit from the new product money off deals. I'd give it a 4/5.
Before After
Advantages
- Applies easily and smoothly
- Nice longer lash result
- Reasonable price tag
- Doesn't really add any volume
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